Thursday, November 19, 2015
Starwood Hotels’ innovative Aloft brand to debut in the energetic city of Shanghai, China
STAMFORD, CT - Starwood Hotels & Resorts Worldwide, Inc., today announced the signing of an agreement with Shanghai Hongtai Industry Development Co., Ltd. to debut its tech-driven Aloft brand in Shanghai— China’s most cosmopolitan city. Slated to open in 2018, Aloft Shanghai Nanxiang will be centrally located in the Jiading district, joining Starwood’s currently operating Sheraton Shanghai Jiading Hotel and Le Méridien Shanghai Jiading, slated to open in 2017.
“The signing of Aloft Shanghai Nanxiang marks a significant milestone for Starwood, as we bring the innovative Aloft brand for today’s hyper-connected global traveler to the vibrant city of Shanghai,” said Vincent Ong, Senior Director, Brand Management, Asia Pacific, Starwood Hotels & Resorts.