Agoda.com prepares festive deals in London for the Notting Hill Carnival

Agoda.com, Asia’s leading hotel booking site and part of Nasdaq-listed Priceline Group (Nasdaq:PCLN), is celebrating the arrival of the annual Notting Hill Carnival with budget-saving deals on hotels in London’s celebrated Notting Hill neighborhood. This year the celebration takes place on August 25 and 26.

Widely known for its historical architecture, fashionable stores and trendy restaurants, it’s sometimes hard to believe that Notting Hill was once known as “the Piggies,” due to the high number of pig farms in the area. However, in the mid-1800s it began the slow transformation into a residential neighborhood for the expanding city, and soon became home to a large population of Caribbean immigrants, whose rich culture helped shape its development. The mid- 20^th century was not so kind, however, as the area became known for widespread crime and slum conditions, but in the decades since then it has grown and evolved into a chic and upscale residential destination.

The carnival that takes its name from the area began in 1959, when a woman named Claudia Jones organized an indoor celebration as a positive counterweight to recent riots and to encourage community spirit. The party caught on, and was soon being held annually, reflecting the Caribbean culture, art and character that the area is rooted in.

Today, the festival is held on the August bank holiday, considered the unofficial end of summer and the last major holiday before Christmas. Exuberant costumes, world-class musical performances, intricate parade floats and plenty of dancing are on display as over 2 million people stream into the neighborhood to enjoy the festivities over the weekend. There are also plenty of shops, stalls and games set up to ensure that everyone, young or old, has something to see and do.

In its 60-plus years, the Notting Hill Festival has come to be an integral part of London’s multicultural identity, and one of the biggest, most colorful festivals the city has to offer. If you’ve never been, now is the perfect time to check out the fun with great deals at one of the hotels listed below. See you there!

10 Pembridge Gardens by Mondo, 4*

Enjoy 10% off. Expires December 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/10_pembridge_gardens_by_mondo.html

Grand Plaza Serviced Apartments, 4*

Enjoy 30% off. Expires August 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/grand_plaza_serviced_apartments.html

So Paddington, 3*       

Stay at least 3 nights and enjoy 10% off. Expires October 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/so_paddington_hotel.html

The Apartments Notting Hill, 4*

Stay at least 7 nights and save USD $76 per night. Expires December 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/the_apartments_notting_hill.html

Ravna Gora Hotel, 2*

Book at least 21 days in advance for at least 3 nights and save 20%. Expires December 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/ravna_gora_hotel.html

London Premier Notting Hill Hotel, 4*

Enjoy 25% off. Expires December 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/london_premier_notting_hill_hotel.html

Berjaya Eden Park Hotel, 3*

Book at least 2 days in advance and enjoy 10% off. Expires December 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/berjaya_eden_park_london_hotel.html

Bayswater Inn, 3*

Book at least 21 days in advance and enjoy 15% off. Expires June 30, 2014.

http://www.agoda.com/europe/united_kingdom/london/bayswater_inn_hotel.html

Pembridge Palace Hotel, 3*

Book at least 21 days in advance for at least 2 nights and enjoy 7% off. Expires May 31, 2014.

http://www.agoda.com/europe/united_kingdom/london/pembridge_palace_hotel.html

Hyde Park Suites, 3.5*

Stay for at least 5 nights and enjoy 15% off. Expires August 31, 2013.

http://www.agoda.com/europe/united_kingdom/london/hyde_park_suites.html

To connect with Agoda.com for special deals on hotels worldwide, please visit our website at www.agoda.com. Like us on Facebook at www.facebook.com/agoda or follow us on Google+ at http://plus.google.com/+agoda

About Agoda Company Pte Ltd:

Agoda Company Pte Ltd (Agoda.com) is a leading Asia-based, online hotel reservations company, which specializes in securing the lowest discount hotel prices. Agoda.com is part of priceline.com (Nasdaq:PCLN). Agoda.com's network includes more than 285,000 hotels worldwide. The multinational staff of more than 1,200 professionals, located throughout the world, provides a first-rate reservation service that uniquely combines local knowledge and local connections to provide the best hotel deals to both business and leisure travelers.

In addition, Agoda.com customers can earn loyalty rewards, which can be used on future bookings. A member of the Pacific Asia Travel Association (PATA), Agoda.com's aim is to promote travel by making it more affordable and more accessible to more people.