The upscale hotel company of Swiss heritage will leverage its association as official hotel partner for the travel show’s 20th anniversary, to talk about its vision for international expansion in the next three years.
Dubai (United Arab Emirates), 11 April 2013. In the midst of celebrating its own 40th celebrations, Mövenpick Hotels & Resorts is days away from showcasing its ever-expanding portfolio at the 20th Arabian Travel Market from 6-9 May. The company continues its position as ATM’s official host hotel partner for the second consecutive year.
“ATM is pleased to partner with the Mövenpick brand for our 20th anniversary for the second year, during which the hotels can showcase their facilities and service levels to an influential group of travel professionals attending the show,” said Mark Walsh, Portfolio Director for Reed Travel Exhibitions.
While special emphasis will be placed on the recently opened Mövenpick Hotel Apartments The Square, there will also be a press breakfast to celebrate the upcoming opening of Mövenpick Hotel Jumeirah Lakes Towers, the company’s sixth Dubai property offering 168 rooms and 307 apartments. Mövenpick Hotel & Spa Oceana will eventually become the seventh hotel when it opens on The Palm Jumeirah.
“We presently have over 30 projects under development worldwide with ten properties set to open within the next 12 months in the UAE, Saudi Arabia, Egypt, Morocco, Thailand, the Philippines and China,” said Andreas Mattmüller, Chief Operating Officer Middle East and Asia for Mövenpick Hotels & Resorts. “Promoting these future and current properties remains crucially important and solidifying our association with Reed and the Arabian Travel Market gives us access to key international partners on the travel and tourism scene with whom we share business interests.”
The group will also mark a total of ten hotels in the Kingdom of Saudi Arabia when Mövenpick Hotel Riyadh opens in Q1 2014 with 433 rooms and suites, four speciality restaurants, 14 conference rooms and a ballroom for 1,200 guests. During the last few months the company made headway by opening its first property in Paris and extended its portfolio in Africa with properties in Sharm el Sheikh and Hurghada. In an aggressive but sustainable vision to expand with a mix of corporate and leisure properties, Mövenpick Hotels & Resorts aims to operate 100 hotels by 2015.
A total of 30 Mövenpick Hotels & Resorts will be participating in ATM this year, making it the largest gathering of the company’s properties in any exhibition. This clearly stands to show the importance of ATM to the brand as a platform to promote its hotels for both inbound and outbound travel. The company will also promote its global “Summer Savings” offers with discounts of up to 30% in over 75 hotels across all regions.