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Friday, April 5, 2013

Hotelnights.com, the new Spanish hotel search engine


Hotelnights.com, the new Spanish hotel search engine

Bravasol viajes sl, a Spanish travel agency with more than 40 years of experience, launched http://www.hotelnights.com (http://www.hotelnights.com/) a new hotel search engine, with hotels worldwide, but very specialized in Spanish tourism. Located in Barcelona, the most visited city of Spain, and in Lloret de Mar, one of the main touristic location in the Spanish Coasts, they have close ties with Spanish hotel offer. Their mascots are Joe and Katy, two funny cows, that guides the user thorough their booking experience, helping customers to find out the most suitable option for his holidays. Furthermore hotelnights.com point out the value of customer experiences in the website, adapting the same concept they apply to each customer of the travel agency: make the customer to feel special, working for him and finding out the best option to suit his requirements. That’s why this hotels website provides complete information to the users of each one of the hotels to let the user compare the different options and find the best for him. This approach is especially used for hotels located in Spain, in Spanish coasts, in the Balearic Islands and in the Canary Islands. All of that top tourist locations in Europe.

Bravasol viajes sl goal with hotelnights is to increase sales approaching online market, where the opportunity is huge: 36% of online sales in 2012 were a product or service related with tourism, both hotel or flight reservation. Hotelnights aims to achieve high growth sales, especially in national market considering the fact that online trade in Spain takes several years increasing its turnover continuously, from 16.548 million euros in 2011 to 19.659 euros in 2012, and estimations for 2013 of another increase of about 20%. Several industry reports say that e-commerce will continue to increase in Spain in greater proportion than any other sector of the economy over the next four years to double its sales volume compared to 2011 in 2016 and place it in the 30,000 million euros. Growth rates, much higher than the traditional trade, are a great opportunity for small and medium businesses to sort the crisis. Thanks to the new search engine Bravasol viajes sl will reach both national and foreign markets to attract tourist to visit Spain, as the websites presented in 4 languages: Spanish, German, French and English.